Casinos earn millions of dollars a year from high rollers and their high-stakes gambling. The casinos use a strategy of “customer service” to increase their profits by offering perks to attract these high rollers. This strategy is called “comps” or “complimentary items,” and it stretches back to the 1970s, when Las Vegas casinos were famous for providing free show tickets and cheap buffets to lure visitors to gamble. Their strategy was to maximize the number of people who came to Las Vegas, filling hotel rooms with guests and filling the casino floor with players.
The word ‘casino’ is actually derived from Italian, where it means a country house. Adding ‘ino’ means’smaller’, and casinos originated in Italian country houses. As such, the earliest ‘casino’ games predate the bright lights of Las Vegas. In addition to casino games, the word ‘casino’ also describes a partner dance called “Casino”. It is based on the legendary Cuban dances.
Security in a casino starts on the casino floor, where employees keep an eye on the games and the patrons. Dealers, for example, are occupied with their own game, and they are more likely to detect any unusual behavior than someone who is just looking for a fun night out. Other casino employees, like pit bosses and table managers, watch the betting floor to monitor any pattern of behavior. All these employees have a supervisor who follows their every move.